Allison Hamilton-Rohe is a Personal Style Coach with DailyOutfit and currently lives in Leiden in The Netherlands. She has tried out lots of different roles — powerful executive, rocker wife, club kid, good daughter and fun friend, Mommy, and sometimes even cool Mommy. But when she walks out the door every day, she is her self — a combination of all of these.
Here we talk to her about living on her own terms, living the dream and running her own business.
My name is Allison Hamilton-Rohe. I’m a Personal Style Coach with DailyOutfit. I currently live in Leiden in The Netherlands.
Tell us what you do!
I help women define their true beauty and translate it into a personal style they can inhabit with ease. As a culture, we celebrate those who have personal style, but no one talks about how you create it! I do. I believe personal style is a skill that can exponentially propel your purpose. So, I talk about it, I blog about it, I teach it and I coach my clients to create their own – and now, I’m writing a book about it.
How did you get started as an entrepreneur?
I’ve been in business 7 years, but refocused from styling to personal style 4 years ago because I realized many women did not have a positive vision around their personal style. However, from my own experience, I know its power when aligned with purpose. I shifted my brand to focus on personal style as a positive force in women’s lives. I’ve seen amazing positive transformations take place when women intentionally create and own their personal style.
What do you love about the lifestyle?
The flexibility. My business works with my life – I have two small kids and a husband who travels a lot, so I keep my business focused. I offer online programs and in-person consultation, so I’m available to meet my clients where it best works for them – which feels wonderful!
I did just start riding again! I was an avid rider when I was a girl and am loving the opportunity to take it up again here in The Netherlands. In terms of business, my latest project is my book. I’ve just finished the proposal and sent it off to the editor, so it’s very exciting!
Feel beautiful & confident every day. It’s trademarked 🙂
Because personal style is about showing up as your best self every day. Some days are better than others, for sure, but I want women to know that’s okay! You can still feel beautiful and confident every single day if you have your personal style on lock. Your self-image is 40% of your total happiness, so it really serves your daily life to feel great about your personal style.
Most inspiring person you have ever met so far and why?
The most inspiring person I have ever met so far is my Dad. He is kind, generous, hard-working, and gracious and somehow always has the right thing to say – even if it’s to say, “I don’t know, but I’ll think about it.” He’s smart and was super-successful, too, but the thing I value most about my Dad is his gentility.
One piece of advice you would give your younger self
If I could meet my younger self, I would give her a big hug and assure her that it’s all going to be okay, her dreams will come true. I would encourage her to relax and enjoy!
Bravest thing you have ever had to do?
The bravest thing I’ve ever done is to continue to stay engaged with my life on all fronts. It’s easy to bury yourself in work or family or love, but I want a balance of all three – and that takes guts, determination and an ability to enjoy the moment no matter what!
Allison Hamilton-Rohe is a Personal Style Coach with DailyOutfit and currently lives in Leiden in The Netherlands. She has tried out lots of different roles — powerful executive, rocker wife, club kid, good daughter and fun friend, Mommy, and sometimes even cool Mommy. But when she walks out the door every day, she is her self — a combination of all of these. You can check out what Allison has been up to via her website, Facebook, Twitter, Pinterest or LinkedIn.
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