countryside and dogs

Our Origins.

Several years ago, our founder, Sandra Lewis, found herself at a crossroads in both her professional and personal life. She began to reflect on how she typically made decisions about these two paths separately. Despite her efforts to balance her career and personal life, the two were in constant competition. What if she could create an opportunity that allowed her to focus on both?

In 2012, Sandra founded Boldly with one goal at the forefront: to do meaningful, challenging and fulfilling work that would support and complement her lifestyle instead of pulling her away from it.

Last year, Boldly received more than 50,000 applications from aspiring virtual assistants seeking this same balance between career and personal life. This sparked an idea. Could we extend this opportunity beyond our immediate team? Could we share our knowledge and open our doors to contribute to everyone's success? Well, yes—why not?!

And so, We Are Virtual Assistants was born. In line with Boldly’s philosophy, we hope that the tools and resources on this site help you create a rewarding career and provide the flexibility to organize your life around your priorities.

Sandra Lewis with her dog in the English countryside.

Surround yourself with the dreamers and the doers, the believers and thinkers, but most of all surround yourself with those who see greatness within you, even when you don’t see it yourself.

- Edmund Lee

Distinctive Values

We Are Virtual Assistants is a community of like-minded, and skilled professionals who are committed to building a rewarding career as virtual assistants. Our goal is to celebrate, and promote excellence in the virtual assistant industry. We share expertise in a user-friendly and engaging format allowing you to take years off your learning curve by following proven methods for success. We provide the tools, resources, coaching, and inspiration to help you stay motivated, to harness the power of opportunity, and to succeed in a virtual environment. We foster kindness, respect and generosity, and we wish for everyone to thrive!

Boldly Is Hiring!

To be considered, you’ll need to have at least 7 years of experience holding an administrative support position such as executive assistant or senior administrative assistant. Your experience must indicate that you are well-acquainted with the responsibilities and tasks of an executive assistant including managing executive calendars, coordinating meetings, planning travel arrangements, and overseeing email communication for executives.

Learn more


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